Closer Launch
For operators already running Meta ads

$1 to start. $30K when it works.

We run your Meta ads for 90 days. If we don't outperform your current campaigns, you don't pay. Built for operators tired of paying retainers to agencies with no skin in the game.

The offer

The risk is on us, not on you.

Most marketing agencies charge $2,000–$5,000 a month whether they perform or not. That model rewards the agency for showing up. It doesn't reward them for hitting a number.

We flipped it. You pay $1 to begin. We run your Meta ads for three months. If we outperform your current campaigns — measured against your prior 90 days, with every key in-platform metric improved — you pay $30,000. If we don't, you owe nothing past the $1.

It's the closest thing to a try-before-you-buy offer that exists in paid advertising. And it's only viable because we're confident in the work.

Option A · Performance
$1 to start
$30,000 when it works
  • Pay $1 to begin
  • We run your Meta ads for 90 days
  • We outperform your current campaign → $30,000 due
  • Don't outperform → you pay nothing past $1

Alternative flat-fee structures available for buyers who prefer predictable pricing. We walk through both on the discovery call.

Apply for an Ad Account Partnership →
The guarantee, defined

What "outperform" actually means.

The bar is concrete. Either of the two outcomes below, with every headline Meta metric directionally improved, measured against your prior 90 days of ads performance.

Outcome 1
More qualified leads at equal or lower spend.

Same monthly ad budget. Meaningfully more qualified volume coming out the other side.

Or outcome 2
Lower CPL at equal or higher volume.

Cut your cost per lead without sacrificing pace. Either path qualifies for the guarantee.

Plus
Every metric improved vs baseline.

CPL, CTR, link CTR, CPM trend, and conversion rate all directionally better — not just the headline number.

Measured against
Your prior 90 days of Meta ads.

We pull your historical performance, normalize for seasonality where reasonable, and benchmark against that. No moving the goalposts.

What's included

Done-for-you Meta ads — from strategy through reporting.

Strategy
Meta ads strategy and management.

Account architecture, campaign structure, audience strategy, scaling plan, and day-to-day operation across Facebook and Instagram.

Creative
Production end to end.

UGC scripts, static images, video editing, ad copy. We don't wait on you to send us assets — we make them.

Optimization
Continuous testing.

Audience tests, creative tests, budget allocation — managed against documented kill and scale rules, not gut feel.

Reporting
Weekly reporting.

Direct from Meta Ads Manager. No vanity metrics, no massaged dashboards. The numbers Meta sees are the numbers you see.

What "outperform" looks like

The 90-day report card — same numbers we see, same numbers you see.

Every metric measured against your prior 90 days. Pulled directly from Meta Ads Manager, normalized for seasonality where reasonable. If every key metric improves and the headline lift is real, the bar is met and the $30,000 invoice is earned.

90-Day Performance Report May 28 → Aug 26, 2026
Outperform · bar met
Metric
Baseline · prior 90 days
Current · last 90 days
Δ
Cost per Lead
Base
Curr
$48.21
$36.40
−24%
Qualified Leads / mo
Base
Curr
62
87
+40%
CTR (link)
Base
Curr
1.20%
1.55%
+29%
Conversion Rate
Base
Curr
8.4%
10.2%
+21%
CPM Trend
Base
Curr
$31.40
$27.80
−11%
Outcome
Every metric improved
Headline lift
Lift across every key metric
Invoice
$30,000 · due
Closer Launch · Marketing Partnerships
Sample report · illustrative figures
Who this is for

Operators already running ads at scale.

The qualifier is behavioral, not industry-specific. You're already spending real money on Meta and want a sharper team running it. We don't onboard pre-launch businesses, hobby budgets, or operators looking for their first $500 to test.

Currently running paid ads on Meta (Facebook / Instagram)
Minimum $3,000/month in ad spend ($100/day floor)
United States, Canada, United Kingdom, or Australia
Industry-agnostic — services, e-commerce, SaaS, local, info products
Established business with offers and sales process in place
Not included in scope

We focus on Meta ads performance. The following are explicitly outside the scope of the engagement — if you need them, they're either an add-on, or we'll be direct that we're the wrong partner:

  • × CRM setup or migration
  • × Lead nurture email or SMS sequences
  • × Appointment booking automation
  • × Funnel infrastructure builds
Available as paid add-ons
  • + Landing page builds
  • + Copy rewrites of existing assets
Why this offer exists

The agency model is broken. We rebuilt it around outcome.

The marketing services industry has trained business owners to expect agencies that promise everything and deliver little. Most charge $2,000–$5,000 a month, post a few static ads, and report metrics that don't tie to revenue. Operators sign 90-day contracts, get nothing, and renew anyway because switching costs feel higher than starting over.

We built this offer for the operator who is tired of that. Skin-in-the-game pricing forces every decision on our side to be about your result, not our retention. Either we earn the $30,000 or we don't get paid. Simple.

Most agencies $2K–$5K/mo, no guarantee
Performance shops $5K–$15K/mo, some rev-share
Freelance media buyer Project-based, no team behind it
In-house marketer Splitting attention across channels
Closer Launch $1 to start. $30K when it works.
Questions

The questions every operator asks before signing.

What's the catch on the $1 option?
There isn't one. The structure exists because we're confident in the work and because operators who've been burned by past agencies need a way to test the relationship without writing a $12K check up front. If we don't hit the bar, you owe nothing past the $1. If we do, $30K is due in full at the 90-day mark.
How exactly do you measure 'outperform'?
We pull your prior 90 days of Meta ads performance, normalize for obvious seasonality where reasonable, and benchmark against that. The bar is met if we deliver more qualified leads at equal or lower spend, OR cut CPL at equal or higher volume — with all key Meta metrics (CPL, CTR, link CTR, CPM trend, conversion rate) directionally improved over baseline. We agree the baseline in writing before launch so there's no ambiguity at the 90-day mark.
Can we run you alongside our existing agency, or do you require us to take over?
We take over the Meta account exclusively for the 3-month engagement. That's how we own the result. You're welcome to keep other channels (Google, LinkedIn, SEO, organic social) with whoever runs them today.
What if your creative doesn't fit our brand voice?
We brief on voice and brand guidelines during onboarding and run a creative review loop before anything ships. That said: paid performance creative is built around hooks and conversion, not brand consistency. The strongest creative often pushes the brand voice further than internal teams are comfortable with. We'll be direct about that trade-off up front.
$30K is a lot for three months of work. Break that math down.
If we outperform, the $30K is paid for by the leads we generated above your previous baseline — typically inside the first 30 to 60 days of the engagement, on most accounts with material spend. If we don't outperform, you don't pay it. So the question isn't whether $30K is expensive in the abstract — it's whether outperforming your current campaigns is worth $30K to you, contingent on us delivering it.
Why should we believe you can beat our current setup?
Because we put it in writing and tie our compensation to it. Every other agency you've worked with charged a retainer regardless of outcome. We're proposing the inverse: we eat the risk, you pay only on result. Either we deliver and earn it, or we don't and we don't.
Have you done this in our specific industry?
We're industry-agnostic — the qualifier is behavioral (already running ads at scale), not vertical-specific. The creative system, testing framework, and optimization rules transfer across categories. On the discovery call we'll walk through the closest analog accounts we've operated and what we'd do differently for yours.
Are there other pricing options besides the $1 → $30K structure?
Yes — we offer alternative structures for buyers who'd rather pay flat. We discuss those on the call. The performance structure is the one we lead with because it's the one most operators benefit from when their existing setup is underperforming.

Ready to put us on the hook?

We take on a limited number of ad-account partnerships per quarter. Applications are reviewed within 24 hours.